Ingredients: "Mom's The Word" Contest Poster/Flyer "Mom's The Word" Website Announcement "Mom's The Word" Email Blast Flower Entry Form Entry Box Spa Gift Card Instructions: Help your patients show ap...
It's simple...happy patients who feel appreciated will refer others to you. Once or even twice a year, hold a Patient Appreciation Party at a local "Corks N Canvas" where you invite a group of people...
Materials: OrthoPoints Prizes Specially Designed OrthoPoints Card Scanners and Software (Estimated cost: $350 per office Location) Whether you are a current participator in the OrthoBucks system or no...
Take athletic sponsorships a step further by sponsoring a contest to take place during local high school or minor league games. Contestants can be chosen at random to participate, and the school masco...
Make a real impression on movie-goers at your local theater! Don't just show your standard TV spot -incorporate jokes that get the crowd interacting and smiling! Include messaging like "This sm...
It is well known that word-of-mouth is one of the best ways to obtain a new patient. Those who have been recommended by someone they know are typically the easiest to convert to new patients. While pa...
Materials: Press Release Questionnaire Ask The Expert Newspaper Column Radio Interview Event Press Release Instructions: Is there something going on in your office you want to tell the community about...
High school events and athletic games provide a perfect audience for your practice. Consider going a step beyond the field banners and program ads by providing a fun activity for students. Host a phot...
Even though their food choices may be somewhat limited, people with braces still shop at grocery stores and go out to eat! Initiate a partnership with a local grocery store and/or a local restaurant t...
Materials: Promotional items customized with doctor and practice names Instructions: Show your school spirit and build awareness for your practice within your community through this unique school spon...
Sponsor a musical performer at a restaurant, a comedian at a coffee shop or a clown at a children's store. Make sure each performance is accompanied with signage that states "This smile was brought to...
Get the entire community involved in a Citywide Smile Week that fosters positive attitudes, volunteerism and good will. Plus, it will get you some great PR. Ask area elementary school students to crea...